BigDataFr recommends: Is the Cloud Finally Ready for Big Data?

[…] Few things in technology outside of catching Pikachu on your iPhone have been hyped as much as big data. However, with any trending topic, new technology or invention that’s being called the “wave of the future,” it’s important to look past the hype and analyze what’s actually going on. Outside of widespread media attention and the increasing importance placed on collecting data, big data is rarely used.
According to MIT Technology Review, only 0.5% of digital data is ever analyzed. From a business perspective, this means that millions of companies are losing significant opportunities to increase efficiency, lower costs, and target new customers because they aren’t using the data they’re collecting. .[…]

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By Lucas Ricoh
Source: dataconomy.com