[McKinsey] BigDataFr recommends : Powered by data, driven by people: The travel sector’s future

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BigDataFr recommends: Powered by data, driven by people: The travel sector’s future

[…] A new industrial revolution

Back in the stone ages, there weren’t enough data to create anything much beyond the odd cave painting of buffalos. Roll forward a few thousand years, and you get papyrus—the start of an exciting journey. Human beings have been generating more and more data and learning to use them more and more capably ever since, particularly in the past few years.

Yet it’s too easy to be dazzled by this new industrial revolution. Data analysts who obsess about predictive insights or automated processes or seamless customer experiences risk forgetting that without people to develop the technology, direct the analysis, and implement the recommendations, there won’t be any businesses to run. […]

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By Harry Bowcott, Senior Partner (McKinsey)
Source: mckinsey.com

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